Lake Stevens, WA. On Tuesday night the City Council unanimously approved Ordinance 1041 to annex approximately 100 acres into the city – an action our firm initiated and supported on behalf of landowners in the annexation area.
One of the direct mailers.
One of the door hangers used.
About Our Role
Our firm was retained by our client in September of 2017 to complete an analysis recommending if an annexation could be successful and by what method. After studying parcel data (acreage, valuation) and voter registration data in the area, we concluded that the best approach was the Direct Petition Method. Further, we used our research to identify an annexation area meeting the location and boundary criteria in state law.
We were subsequently retained to secure signatures for the required 10% and 60% petitions (based on % of valuation in the annexation area). To complete this task, we developed a communications strategy to provide answers to the most common questions about annexation. We utilized a combination of direct mail, door hangers and door belling (see examples to the left).
We successfully gathered the 10% and 60% petitions, negotiated applicable zoning and indebtedness, completed the required State Environmental Policy Act (SEPA) checklist, and prepared exhibits and narratives to be included in the official “Notice of Intent” to annex filed with the Washington State Boundary Review Board for Snohomish County (BRB).
The annexation was challenged by a group of residents. However, the annexation was unanimously approved by the BRB and an appeal of the BRB’s decision was dismissed by Snohomish County Superior Court.
For more information on the annexation, see visit our project page.
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On Monday (Jan 7, 2019) we presented the Spencer City Council (Spencer, Iowa) with a final draft of their Economic Development Strategic Work Plan. The plan, developed in conjunction with the city’s Grow Spencer Commission, covers a range of economic development initiatives for the next five years. Check out the plan.
In accepting the final plan, the Spencer City Council unanimously approved a resolution to implement the plan.
Council Approves Grow Spencer ED Plan (KCID-FM)
This week, Toyer Strategic successfully held a community meeting with property owners adjacent to a proposed logistics park in Lacey, Washington.
Toyer is one of the project consultants supporting the entitlement of the Hawks Prairie Logistics Park – a project that would create around 1.9 million square feet of warehousing and distribution space on 131 acres.
An economic impact analysis produced by our firm estimates that the project could result in nearly 900 direct, indirect and induced jobs at full-build out of all phases of the project.
Lacey, Washington has a population just over 49,000 and sits on the Interstate 5 (I-5) corridor south of Tacoma, Washington and immediately north of Olympia (the state capitol).
An economic development plan shouldn’t be a Christmas list of all the wonderful things your community wants to open this year (and the next several years). Such plans aren’t anymore realistic than the pony you wrote to Santa about when you were 9.
If you going to update your economic development plan (or strategy) in 2019, consider these two Christmas themed points:
- The Story Matters – It’s hard for me to recall a great example of a long Christmas story (or one that I can’t easily break into bullet points to give you the highlights). Possibly because Christmas was such a big deal in my house, but it’s also because we are much better at telling, remembering and enjoying stories that are identifiable, exciting and brief. A successful plan needs to be constructed with the story in mind so that your stakeholders can tell it as easily as you can and your prospects will remember it before others. Just keep thinking about how War & Peace may be a literary achievement, but Dr. Seuss’ The Grinch that Stole Christmas likely had greater impact on you (and your children).
- Be Rudolph not Frosty – Rudolph’s nose gave him an advantage over the competition. Finding your greatest asset and how to leverage it as a competitive advantage is the main task of any successful strategy. Unfortunately, too many planning efforts try to hang a hat on transforming a community into something their not – a sure way to slowly fade (or melt) into irrelevance.
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